How to open a freight car service
The number of cars in the CIS countries is growing inexorably, therefore, car service services of both cars and trucks are becoming more than in demand. Statistics show that at…

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How great brands came about
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that once their founders were inexperienced start-up entrepreneurs, global retail chains started from one single small store,…

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Polymer clay business
Decorative and applied art is something that many people live or are simply fond of. Creating jewelry, crafts, souvenirs - can serve as just a hobby, and a way to…

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Common Name Brands

If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of the company with a certain group of products. Another aspect of such a transition from the brand name to the name of a particular product is that over time the brand will lose its copyright and any company producing one or another type of product will be able to use it.

Perhaps, many people know that the word “Xerox” was originally the name of a company that produces photocopiers. Now we perceive it not as the name of the company, but as a designation for a group of products. But the Xerox company is not the only one who managed to turn the brand in the minds of people into a very specific product. Continue reading

Custom Business Solutions
One of the main goals of big business is to be at least one step ahead of its competitors. This will ensure the emergence of new customers, new sales and…

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Candle factory as a business
Candle making is a surprisingly profitable business. The profitability of such a business is about 250%, and in some cases can reach several thousand percent! The largest part of the…

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How do charitable foundations earn
We all often see various advertisements of organizations involved in helping people with disabilities, orphans and animals. On the streets, promoters handed out leaflets calling for help to tidy up…

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Freelance: Pros and Cons
The modern labor market offers job seekers many work options and conditions on which to carry out their professional activities. Not so long ago, the word “freelance” appeared in our…

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