What is crowdsourcing?
Crowdsourcing (Eng. Crowdsourcing, crowd - “crowd” and sourcing - “use of resources”) - attracting a wide range of people to solve various problems of innovative production activities to use their…

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McDonald's Marketing Tricks
When the phrase “fast food establishment” is pronounced, what comes to your mind first? Of course, McDonald's. This worldwide network has captivated all major cities. Despite the fact that many…

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Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

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company can be called

Common Name Brands

If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of the company with a certain group of products. Another aspect of such a transition from the brand name to the name of a particular product is that over time the brand will lose its copyright and any company producing one or another type of product will be able to use it.

Perhaps, many people know that the word “Xerox” was originally the name of a company that produces photocopiers. Now we perceive it not as the name of the company, but as a designation for a group of products. But the Xerox company is not the only one who managed to turn the brand in the minds of people into a very specific product. Continue reading

Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

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Pasta production
Macaroni is perhaps the most familiar product on the table in almost every family. This is due to the fact that pasta is inexpensive, and even the poorest segments of…

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Pasta production
Macaroni is perhaps the most familiar product on the table in almost every family. This is due to the fact that pasta is inexpensive, and even the poorest segments of…

...

INEXPENSIVE 3D PRINTER FOR CONSTRUCTION OF SMALL HOUSES AND CONSTRUCTIONS
3D building printers are devices that use extrusion technology (extruding building mixtures), designed to print both small and large architectural forms (depending on the model and characteristics). A small budget…

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