Sausage production as a business
Do you want to go into the sausage business, but there are no funds to open a meat factory? You can open a small sausage shop and produce sausage, which…

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10 fatal mistakes of entrepreneurs
Those who believe that the main thing in business is to start, and then everything will go by itself, are deeply mistaken. A lot of entrepreneurs are forced to close…

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Sturgeon breeding at home
The breeding of aquarium inhabitants at home is not surprising for anyone, but with large commercial fish it is becoming more difficult. Moreover, in an apartment or private house. This…

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Going alone

Common Name Brands

If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of the company with a certain group of products. Another aspect of such a transition from the brand name to the name of a particular product is that over time the brand will lose its copyright and any company producing one or another type of product will be able to use it.

Perhaps, many people know that the word “Xerox” was originally the name of a company that produces photocopiers. Now we perceive it not as the name of the company, but as a designation for a group of products. But the Xerox company is not the only one who managed to turn the brand in the minds of people into a very specific product. Continue reading

How great brands came about

Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that once their founders were inexperienced start-up entrepreneurs, global retail chains started from one single small store, and large-scale production – from small “home” factories. However, the great businessmen of our time also were once young startups that no one knew.

The stories of the emergence of currently known brands are for the most part interesting and instructive, and in some cases even inspirational for their own business achievements.

A marathon where you will create passive income live from scratch and find out specific strategies for investing in apartments, houses, garages, cars and even profitable sites
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Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

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10 fatal mistakes of entrepreneurs
Those who believe that the main thing in business is to start, and then everything will go by itself, are deeply mistaken. A lot of entrepreneurs are forced to close…

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HOW TO MAKE A BUSINESS PLAN FOR PRODUCING BIOGRADABLE PACKAGES
Today, many manufacturers of various products prefer environmentally friendly packaging materials - biodegradable bags and packaging. The global tendency to limit the use of polymer packaging that is harmful to…

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Pasta production
Macaroni is perhaps the most familiar product on the table in almost every family. This is due to the fact that pasta is inexpensive, and even the poorest segments of…

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